4 keywords and 8 methodologies about How to do well in niche brands

A few decades ago, to be a clothing brand, even if the audience only accounts for a small part of the market share, the sales volume is very large, and the integration of the supply chain is also very easy.
The general trend in the apparel industry today is obvious.
The market pattern of big at both ends and small in the middle has been formed, with the middle market falling and niche consumption rising.